Fame and fortune versus making a living: 1000 True Fans

The following is an essay from the book, Hip Hop Know What I’m Sayin, available on Amazon.com   At the presentation of a Proclamation to the founders of Hip Hop Education Week in Newark City Hall in NJ, Vinnie Brown from Hip Hop group Naughty By Nature spoke to those…

Update on Sales Strategy: Salesmanship Report

Here are the latest updates on Salesmanship Theory from the summer 2014 course in Business Marketing. The following are the transcripts from my class discussions with the professor and other students. For those interested in the most current sales theory click the following link. SALESMANSHIP CLASS DISCUSSION (PDF) To round…

Some interesting pics, enjoy

These pictures are completely random and have nothing to do with each other or some greater meaning than what you derive from them… Kurt NiceKurt Nice aka Kurtiss Jackson is a behind the scenes pioneer in the Hip Hop Kulture, creating the first nationally distributed video mix tape series, Shades…

Picking the right thumbnail and song title

A lot of work may have gone in to your last music project. You may have taken time to come up with concepts and constructed a well put-together song. It may have taken numerous hours in the studio to get the right sound on the track. Now when everything is…

Your best promotional tool is more you

If you ever wondered how to get a person more interested in your music look no further than this post. Here is the answer. Give the listener more you. That’s right, give them more of who you are, if you want them to “buy in” to what ever it is…

How do you get someone to check out your new music?

Today, a thousand more songs were added to the internet by independent artists all over the World. With so much music being posted, how do you get someone to check out your tunes as opposed to all the others? Unless the person knows you or has heard of you, they…

The next level of mixtape promotion

What are the challenges you face as an artist trying to live through your art? Whatever you think they may be, most of those challenges aren’t new. There is no question that the internet has made it much easier for creatives to promote their music, artwork, beats, manuscripts etc. This…

Digital Music Promotion

Holla! It’s Nic & Daniel here from Jaden Social – Australia’s first ever music-specific digital marketing agency. So we’re quite sure you must be wondering how the hell we got your email address and why we’re contacting you; and since we want to get off on the right foot with…

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